Security Digital Monitoring Market Review and Prospects in 2010
The security market as a whole was reviewed and forecasted. With the annual security exhibition in Beijing, the basic dust settled in 2010. After the financial crisis, after experiencing a recovery in 2009, this year can be said to be the year of full release of domestic security needs. Judging from the data currently available, it is also a time when security companies have been fully filled.
Inventorying In 2010, the listing of security companies, the introduction of new business models, and the new strengths of security (IT industry, communications industry, home appliance industry, etc.) have caused quite a bit of turmoil in the industry; on the other hand, the market has continuously released positive demand. Prisons, high-speed railways, highways, schools, etc. have all become hot industries this year; from a technical point of view, IP, high-definition, and intelligent have become the three major axes, and they have been comprehensively promoted in application.
Looking forward to 2011, the overall environment continues to be optimistic, the infrastructure has not slowed down, and the industry is in full demand. It seems that it will be a “sunny†year! The situation is good. There is no doubt about this, but one cannot ignore that competition will also become more intense. Companies from various product areas have launched overall solutions and expanded product lines. The R&D team has recruited and recruited. The bases have been extended from the first-tier cities to the second, third and even third and fourth-tier cities. A new round of market competition has started!
The three major changes in the digital surveillance market in 2010 will look back on the development of the digital surveillance market in 2010. We will be pleasantly surprised and surprised to find that this year's evolution of the IP has achieved gratifying results; intelligent analysis is a front-end; HD not to mention, More and more applications, product lines are also more abundant; policies are favorable, standards continue to improve, the industry is thriving. Back to the market growth rate is even more incredible, even if the company has a large chassis has amazing growth, 2010, deservedly is the Chinese security industry's victory year!
So after the author's finishing, the digital surveillance market changes include the following three points:
IP comprehensive follow-up has made substantial changes and development of IP! This sentence has been said for more than a year, but this year's feeling is particularly strong and true. It can be seen from an interesting phenomenon that at the 2008 Beijing Exhibition and last year's Shenzhen Exhibition, anyone who owns an IP product will surely promote it as a feature and highlight of the exhibition. This time, looking at the exhibition venue, there are probably few booths without IP products. No matter whether exhibitors or visitors, they emphasize and care more about the actual performance of the products, whether there are cases, and so on. This shows that IP's Development has already reached another level.
From the perspective of the enterprise, no one really looks on. Bosch emphasized the launch of a full range of IP products. Honeywell, Panasonic, Samsung Security and other large companies are actively following up. According to Zhou Zhiliang, marketing director of Asia Pacific in Honeywell Security Division, they actively encourage team members to learn IT knowledge and obtain relevant technical certifications. Can be reimbursed tuition, in the expansion of the new team will specifically examine the members of the IT knowledge is adequate, "For us, this is not a specialized technology, but a basic condition." Even traditional companies such as AB and Infinova are not immune to the fact that they have all launched network cameras and are moving toward the full range of IP products. Everyone is gearing up to prepare for the IP.
To think differently, let's take a look at the data. Panasonic's IP cameras have grown more than 3 times and Axis has doubled. Other IP camera manufacturers have also seen double or multiple growth. The direct feeling from OEMs is: "IP Camera shipments are bigger than a little!"
It can be seen that the development of IP actually had a substantial change in 2010.
There are two reasons why this can not be ignored. First, the cost of IP solutions has dropped. In fact, IP's ease of use, scalability, and other advantages have long been recognized by users. The choice of whether it is more cost-intensive, with IP technology With the development of the product, the price will fall within the user's acceptable range, and the natural choice will be more. Another point is that it depends on the development of high-definition, high-definition to make the benefits of IP more specific, as the sales director of Tianjin Samsung Tyco Electronics Co., Ltd. Liu Hao said, analog to 600 lines, 650 lines have been very, but The expansion of digital high-definition is very broad, saying that high-definition is the propeller of IP take off is absolutely understandable.
Reducing the cost of HD will usher in a new round of growth that will immediately follow the development of IP. HD, did not have to talk about this year's hot, hot next year. The audience's high-definition and full-line high-definition are the most intuitive experience for this year's Beijing show. From the chip to the lens, from the front-end to the back-end, almost all monitoring manufacturers have introduced high-definition products.
SONY, Panasonic, Axis, Bosch, etc. Needless to say, the high-definition product line is gradually enriched, even if traditional security companies such as Yaan and Onyx also launched the high-definition front-end. As for the storage part, the hybrid DVR has undergone new changes, not only emphasizing analog and digital mixing, but also emphasizing the access of high-definition signals. Shanghai Weiqian used this as the main highlight of the show. In addition, Skyworth Qunxin not only introduced a high-definition camera, but also developed a controller to solve the problem of high-definition decoding on the wall. In response to the footsteps of high-definition, a number of new monitoring brands have also emerged. For example, Yin Hao, focusing on high-definition cameras with megapixels and above, has exhibited up to 10 million-pixel cameras, and Sichuan Aipu as early as In 2007, HD R&D and production began, and it is also a force that cannot be ignored in the HD field.
As DAI Lin, the general manager of Tiandi Weiye, put it, HD was still in the propaganda stage a year ago, and it is now the actual application stage. According to its introduction, many high-definition manufacturers have already started to research and develop 5 million pixels, and the market sales of 1.3 million and 2 million pixel cameras have performed well. “If the cost of HD can be reduced further, it will bring a new round of Growth.†According to understanding, the current high-definition applications are mainly concentrated in road monitoring, bayonet, government industries and other fields.
Why suddenly disappeared from intelligent analysis?
With the HD is the smart analysis. I wonder if everyone noticed a phenomenon. At this year's Beijing Expo, besides individual companies such as Bell Trust and Hanwang, it was difficult to see the intelligent analysis equipment at the show. This is different from the smart full-field flight of the previous two years. . Why did the smart analytics that had been fired for a few years disappeared suddenly?
In fact, intelligent analysis does not disappear, but it is all “hiddenâ€. The comprehensive front-end of intelligent analysis is another important technological change this year. With the deepening of industrialization, in order to meet the different needs of different industries, the corresponding intelligent analysis has become almost a basic condition; on the other hand, with the development of high-definition technology, the image is seen more clearly, relying on the intelligence of the video image Analysis has also become easier and more precise.
At the same time, there are more and more large projects, and the amount of information accessed in the background is also increasing. All analysis work is pressured in the background. It will inevitably increase the pressure on the background and carry out intelligent analysis in complex information. Test algorithm difficulty. Therefore, the intelligent analysis of "from the back to the front" changes can be seen as a matter of course.
At present, most industries have the need for intelligent analysis. In order to meet these demands, the application of intelligent analysis is more integrated with the characteristics of the industry. For example, the reverse driving analysis on the expressway, fisheye deployment imaging technology, intelligent search and troubleshooting for applicable policing needs, and the statistics of the number of people collaborating with the building's air conditioning system, etc. In this year, smart applications have really become popular.
Inventorying In 2010, the listing of security companies, the introduction of new business models, and the new strengths of security (IT industry, communications industry, home appliance industry, etc.) have caused quite a bit of turmoil in the industry; on the other hand, the market has continuously released positive demand. Prisons, high-speed railways, highways, schools, etc. have all become hot industries this year; from a technical point of view, IP, high-definition, and intelligent have become the three major axes, and they have been comprehensively promoted in application.
Looking forward to 2011, the overall environment continues to be optimistic, the infrastructure has not slowed down, and the industry is in full demand. It seems that it will be a “sunny†year! The situation is good. There is no doubt about this, but one cannot ignore that competition will also become more intense. Companies from various product areas have launched overall solutions and expanded product lines. The R&D team has recruited and recruited. The bases have been extended from the first-tier cities to the second, third and even third and fourth-tier cities. A new round of market competition has started!
The three major changes in the digital surveillance market in 2010 will look back on the development of the digital surveillance market in 2010. We will be pleasantly surprised and surprised to find that this year's evolution of the IP has achieved gratifying results; intelligent analysis is a front-end; HD not to mention, More and more applications, product lines are also more abundant; policies are favorable, standards continue to improve, the industry is thriving. Back to the market growth rate is even more incredible, even if the company has a large chassis has amazing growth, 2010, deservedly is the Chinese security industry's victory year!
So after the author's finishing, the digital surveillance market changes include the following three points:
IP comprehensive follow-up has made substantial changes and development of IP! This sentence has been said for more than a year, but this year's feeling is particularly strong and true. It can be seen from an interesting phenomenon that at the 2008 Beijing Exhibition and last year's Shenzhen Exhibition, anyone who owns an IP product will surely promote it as a feature and highlight of the exhibition. This time, looking at the exhibition venue, there are probably few booths without IP products. No matter whether exhibitors or visitors, they emphasize and care more about the actual performance of the products, whether there are cases, and so on. This shows that IP's Development has already reached another level.
From the perspective of the enterprise, no one really looks on. Bosch emphasized the launch of a full range of IP products. Honeywell, Panasonic, Samsung Security and other large companies are actively following up. According to Zhou Zhiliang, marketing director of Asia Pacific in Honeywell Security Division, they actively encourage team members to learn IT knowledge and obtain relevant technical certifications. Can be reimbursed tuition, in the expansion of the new team will specifically examine the members of the IT knowledge is adequate, "For us, this is not a specialized technology, but a basic condition." Even traditional companies such as AB and Infinova are not immune to the fact that they have all launched network cameras and are moving toward the full range of IP products. Everyone is gearing up to prepare for the IP.
To think differently, let's take a look at the data. Panasonic's IP cameras have grown more than 3 times and Axis has doubled. Other IP camera manufacturers have also seen double or multiple growth. The direct feeling from OEMs is: "IP Camera shipments are bigger than a little!"
It can be seen that the development of IP actually had a substantial change in 2010.
There are two reasons why this can not be ignored. First, the cost of IP solutions has dropped. In fact, IP's ease of use, scalability, and other advantages have long been recognized by users. The choice of whether it is more cost-intensive, with IP technology With the development of the product, the price will fall within the user's acceptable range, and the natural choice will be more. Another point is that it depends on the development of high-definition, high-definition to make the benefits of IP more specific, as the sales director of Tianjin Samsung Tyco Electronics Co., Ltd. Liu Hao said, analog to 600 lines, 650 lines have been very, but The expansion of digital high-definition is very broad, saying that high-definition is the propeller of IP take off is absolutely understandable.
Reducing the cost of HD will usher in a new round of growth that will immediately follow the development of IP. HD, did not have to talk about this year's hot, hot next year. The audience's high-definition and full-line high-definition are the most intuitive experience for this year's Beijing show. From the chip to the lens, from the front-end to the back-end, almost all monitoring manufacturers have introduced high-definition products.
SONY, Panasonic, Axis, Bosch, etc. Needless to say, the high-definition product line is gradually enriched, even if traditional security companies such as Yaan and Onyx also launched the high-definition front-end. As for the storage part, the hybrid DVR has undergone new changes, not only emphasizing analog and digital mixing, but also emphasizing the access of high-definition signals. Shanghai Weiqian used this as the main highlight of the show. In addition, Skyworth Qunxin not only introduced a high-definition camera, but also developed a controller to solve the problem of high-definition decoding on the wall. In response to the footsteps of high-definition, a number of new monitoring brands have also emerged. For example, Yin Hao, focusing on high-definition cameras with megapixels and above, has exhibited up to 10 million-pixel cameras, and Sichuan Aipu as early as In 2007, HD R&D and production began, and it is also a force that cannot be ignored in the HD field.
As DAI Lin, the general manager of Tiandi Weiye, put it, HD was still in the propaganda stage a year ago, and it is now the actual application stage. According to its introduction, many high-definition manufacturers have already started to research and develop 5 million pixels, and the market sales of 1.3 million and 2 million pixel cameras have performed well. “If the cost of HD can be reduced further, it will bring a new round of Growth.†According to understanding, the current high-definition applications are mainly concentrated in road monitoring, bayonet, government industries and other fields.
Why suddenly disappeared from intelligent analysis?
With the HD is the smart analysis. I wonder if everyone noticed a phenomenon. At this year's Beijing Expo, besides individual companies such as Bell Trust and Hanwang, it was difficult to see the intelligent analysis equipment at the show. This is different from the smart full-field flight of the previous two years. . Why did the smart analytics that had been fired for a few years disappeared suddenly?
In fact, intelligent analysis does not disappear, but it is all “hiddenâ€. The comprehensive front-end of intelligent analysis is another important technological change this year. With the deepening of industrialization, in order to meet the different needs of different industries, the corresponding intelligent analysis has become almost a basic condition; on the other hand, with the development of high-definition technology, the image is seen more clearly, relying on the intelligence of the video image Analysis has also become easier and more precise.
At the same time, there are more and more large projects, and the amount of information accessed in the background is also increasing. All analysis work is pressured in the background. It will inevitably increase the pressure on the background and carry out intelligent analysis in complex information. Test algorithm difficulty. Therefore, the intelligent analysis of "from the back to the front" changes can be seen as a matter of course.
At present, most industries have the need for intelligent analysis. In order to meet these demands, the application of intelligent analysis is more integrated with the characteristics of the industry. For example, the reverse driving analysis on the expressway, fisheye deployment imaging technology, intelligent search and troubleshooting for applicable policing needs, and the statistics of the number of people collaborating with the building's air conditioning system, etc. In this year, smart applications have really become popular.
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