New changes in the ceramic industry this year
In 2010, China's wall and floor tiles production reached 7 billion square meters, and sanitary ceramics exceeded 140 million pieces. What changes will happen to the ceramic industry in 2011 during the critical period of changing the way of development?
First of all, due to the impact of national macro-control, China's real estate market will gradually achieve a rational return. Therefore, the speed of construction of new buildings will slow down this year, and the sales of domestic ceramic sanitary ware products will be affected as well, especially in the first half of the year. In terms of export sales, the situation will become more and more severe due to foreign anti-dumping and RMB exchange rate.
Secondly, under the background of the country's vigorous promotion of energy conservation and emission reduction, the awareness of energy conservation and environmental protection of ceramic enterprises will be strengthened. All major ceramic producing areas will pay more attention to environmental protection construction. Any enterprise should be stationed, and energy conservation and environmental protection will be the first assessment basis. At the same time, upstream production enterprises will enter into an era of complementary advantages, differentiation, and capitalization.
Third, with the development of building materials going to the countryside, China's rural market will show an unprecedented momentum, and a number of brand enterprises will redesign products to create products more suitable for rural consumption in order to land in the rural market. Lead to further improvement of logistics channels, quality supervision and after-sales service.
First of all, due to the impact of national macro-control, China's real estate market will gradually achieve a rational return. Therefore, the speed of construction of new buildings will slow down this year, and the sales of domestic ceramic sanitary ware products will be affected as well, especially in the first half of the year. In terms of export sales, the situation will become more and more severe due to foreign anti-dumping and RMB exchange rate.
Secondly, under the background of the country's vigorous promotion of energy conservation and emission reduction, the awareness of energy conservation and environmental protection of ceramic enterprises will be strengthened. All major ceramic producing areas will pay more attention to environmental protection construction. Any enterprise should be stationed, and energy conservation and environmental protection will be the first assessment basis. At the same time, upstream production enterprises will enter into an era of complementary advantages, differentiation, and capitalization.
Third, with the development of building materials going to the countryside, China's rural market will show an unprecedented momentum, and a number of brand enterprises will redesign products to create products more suitable for rural consumption in order to land in the rural market. Lead to further improvement of logistics channels, quality supervision and after-sales service.
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