Pushing cultivating diamonds to a new channel for healthy development
Since 2018, De.beers Diamonds (one of the world's largest natural diamond suppliers) has suddenly launched the diamond product Lightbox (sold only for sale) in the jewelry industry, which has caused a great uproar in the whole industry. It has been discussed until now, and its far-reaching influence is mainly manifested in a relatively stable system, adding an industry of unknown weight, and the real weight of this industry is entirely by commercial operation, people's cognition and technology. The level of development depends. Just like the magic box in a fairy tale, once opened, no one can say what will happen.
Laboratory-Grown Diamonds
To analyze this industry, there is no authoritative organization in China to stand up and explain it completely, and it is impossible to accurately predict its future. Lan Xiaobo is also based on years of industry experience, taking this article as a positive direction for its future development direction. A discussion to attract more joint efforts to this interest, from all aspects of the industry to a healthy development path.
Breeding diamond blanks are very similar to natural diamond blanks
Cultivate Diamond Bare Stone - Princess Square 2.03 Carat
Why the cultivation of the diamond industry can cause such a high heat in the jewelry industry, the key reason is that the characteristics of the gem-quality diamonds are basically consistent with the characteristics of natural diamonds. (Hardness, refraction, optical properties, relative density, thermal conductivity, etc. are consistent).
The characteristics of gem-quality diamonds are basically the same as those of natural diamonds.
In fact, the largest raw material producer for cultivating diamonds is in China.
As the world's largest producer of diamond roughs, China has the dominance and priority to cultivate diamonds in the market, which is dozens of times larger than all the natural diamond mines in the world (but it can be used as Only 5% of jewel-grade cultivating diamonds have broken the high monopoly of foreign institutions in the natural diamond industry chain. The gradual maturity of cultivating the diamond market will change the pattern of the world jewellery market and has become a well-known forecast at home and abroad. Institutional consensus.
Cultivate diamond powder drill
First, we briefly review the origin of the industry and cultivate the foundation of the diamond industry – the superhard material industry. Since the United States first synthesized single crystal diamond raw materials in the 1950s, China also synthesized the same product in 1963. Since synthetic diamonds have important applications in aerospace, highway and railway, electronic power, stone construction, mechanical energy, optical medicine and other national basic industries, all powerful countries have invested a lot of resources in research and development and production.
Superhard material industry chain
China's synthetic diamond industry is mainly concentrated in East China, mainly due to the important technical support unit of the superhard materials industry. The production of synthetic diamond powder materials, the output and output value are absolutely leading in the global industry.
Superhard material
Superhard Materials Industrial Diamonds In the high-end applications, the industry has been looking forward to a new breakthrough in high-end applications. Until last year, De.beers De Beers announced that it would enter the synthetic diamonds to create a new market for diamond jewelry.
Debeers.lightbox retail
Professional background knowledge supplement:
Synthetic diamond generally refers to industrial grade diamond powder and can be used directly in industrial applications;
Synthetic diamonds generally refer to large particles, single crystal artificial diamonds;
Cultivating diamonds refers to synthetic diamonds whose clarity and color are up to the gem-quality standard. A new term for the industry to reach consensus on the classification of synthetic diamonds.
Synthetic instead of man-made here is a national naming standard that continues the jewelry identification industry.
Jewelry positioning
Cultivating diamonds as a jewellery category is moving towards the consumer market, the most important of which is consumer recognition. Consumer recognition depends on the economic environment, the consumer population, and the willingness to consume.
Feel that the above is more complicated, then come to a simple and useful summary:
1) Economic environment: China's manufacturing will be more influential to consumers by the pressure of China from various factors.
2) Consumers: Focus on consumers who have purchased and want to know about natural diamonds.
3) Consumer willingness: The viewing quality is greater than the actual value of preservation.
Accurately seize the opportunity of the industry and become bigger and stronger.
According to the industry experiment, tracking and research in the past year, the analysis and cultivation of the diamond industry will generally go through two stages of development. The first is that consumers gradually begin to understand the cultivation of diamonds independently; the second is the stage of common development between brands and brands. .
In 2018, the jewellery industry media called the first year of laboratory cultivation of diamonds, then I believe that 2019 will be the outbreak of cultivating diamonds.
Shenzhen Jewelry Fair in April 2019
Consumers’ attention is extremely high
To cultivate diamonds simply, we must first use the absolute cost advantage of cultivating diamonds to cut a portion of the natural diamond market. This is simple but effective because the diamonds are exactly the same as natural diamonds in terms of appearance, composition and basic properties.
Cultivating diamonds has entered the consumer arena, and there are still many products that will confuse consumers, such as Moissanite (synthetic silicon carbide), CVD, HPHT and "fake". Cultivating diamonds is a big opportunity for jewelers, but hopefully not to be overwhelmed by temporary interests. We must work hand in hand to create an environment that fosters a healthy and healthy development of diamonds and resists all practices that undermine sustainable development.
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